A Swedish Fairytale

Fashion film for Scandinavian high jewellery brand Maria Nilsdotter.
Premiered at Vouge US for Stockholm Fashion week on August 26, 2020

“Taking inspiration from Scandinavian folklore, the dark Nordic nature and the mysterious and fantastical landscapes of Swedish late painter John Bauer, Maria Nilsdotter’s new film is a visual manifesto of Maria’s universe. In a contemporary take on an ancient fairytale, we follow Tuvstarr,
a lost princess on a mission through the dark woods to recover her golden heart necklace. Set in the deepest Scandinavian forest, the film is a visually mesmerising and empowering story about
self-discovery, sprinkled with dark humour and an original pulsating music score. “

- Maria Nilsdotter

CREDITS

Creative Director: Maria Nilsdotter
Written & Directed by: Joanna Nordahl
Director of Photography: Erik Henriksson
Producer: Ebba von Zweigbergk
Production Company: New Land
Styling by: Maria Montti
Makeup Artist: Sara Eriksson
Hair Stylist: Tony Lundström
Location Scout: A&S Jacob Mounir